Investor Education in China: Behavioral Theory and Practice
Through literature dredging, empirical evidence, expert interviews,this project sortsout the current development status and main problems of investment advisory and investor education related services and programs to think about and solve the fundamental issues such as the importance of investor education arguments. At the same time, the behavioral bias of investors in China and the impact of each type for bias on investor performance and social welfare are evaluated. As a result, the basic guidelines and implementation framework of investment advisory and investor education from the perspective of behavioral finance and the framework of financial product design based on investor behavioral biases are proposed.
