学术讲座
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2022/05/12
The Buyer-Seller Difference in Evaluating Product Numerical Attrib...
Marketing Webinar(2022-02)Speaker: Qian Xu, Fudan University
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2022/04/21
The Effect of Live Streaming Selling on Sales: Evidence from Rural...
Marketing Seminar (2022-01)Speaker: Yacheng Sun, Tsinghua University
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2021/12/01
Growing Influence
Marketing Seminar (2021-10) Speaker: Zheng Gong, University of Toronto
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2021/11/24
Surviving the Algorithm: Personalized Pricing under Consumer Inspec...
Marketing Seminar (2021-09) Speaker: Xi Li, University of Hong Kong (HKU)
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2021/11/17
AI Aversion: Defending the Human Attention for the Identifiable Rec...
Marketing Seminar (2021-08) Speaker: Adelle Yang, National University of Singapore
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2021/11/10
Some Stone is Better Left Unturned: When Face Masks Surprisingly R...
Marketing Seminar (2021-07) Speaker: Haotian Zhou, ShanghaiTech University
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2021/10/20
The Creativity-Enhancing Effect of Self-Control Exertion
Marketing Seminar (2021-06) Speaker: Ding Tian, Shanghai University of Finance and Economics
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2021/09/22
The Color Gradation Effect: How Dynamic Imagery Shapes Brand Attrib...
Marketing Seminar (2021-05) Speaker: Iris W. Hung, The Chinese University of Hong Kong (Shenzhe...
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2021/09/17
Unleashing potentials: Behavioral science insights applied to the s...
Marketing Seminar (2021-04) Speaker: Xingyu Li, Stanford University
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2021/09/15
The Marketing Gene
Marketing Seminar (2021-03) Speaker: Shiyang Gong,Beijing Normal University